Shopify SEO Audits
That Deliver Real Results
Say goodbye to months of waiting.
Leverage quick-win opportunities for RAPID organic growth.
Ad costs are skyrocketing, new competitors are coming to the market on a daily basis, oh, and let’s not forget Apple’s lovely surprise called the iOS 14 update…
And with that said, there are no signs of acquisition costs coming down anytime soon, in fact, they’ve been on the up and up ever since 2012.
While you can’t control new competition that comes to the market or the increases in ad costs - one thing that you can control is your store’s acquisition funnel…
More importantly, your focus should be on diversifying your acquisition funnel across numerous different traffic channels, which in return dramatically reduces your risk, and enables you to have more control.
And what better traffic channel to focus on, than good old organic traffic - especially if you’ve only been focused on paid traffic up until now!
What if I told you...
That there are at least 100 small tweaks that you can make to your store’s code, structure, design, and functionality that would result in a massive lift in your organic traffic?
Well, there are - we see it on a daily basis as we work with dozens of established Shopify brands, that are straight-up shocked after we deliver the full technical SEO audit report for their store.
GoldenWeb’s Full SEO Audit
GoldenWeb’s Full SEO Audit is a massive checklist of over 285 on-page, off-page, and technical SEO opportunities, that we go through when auditing your website.
These 285 quick-win opportunities have been complied after working with over a hundred Shopify brands, as well as auditing & fixing up over 2 million pages (and delivering some pretty epic results too).
It takes us about 10-12 days to audit your entire store and present you with the full report, and then another 12-16 days to implement all the quick-win opportunities for you.
What does our Shopify SEO Audit cover?
GoldenWeb’s Full Shopify SEO Audit covers over 285 on-page, off-page, and technical SEO opportunities, that we go through when auditing your website. Here's a small part of the things we cover in the full Shopify SEO Audit...
Technical SEO Opportunities
- PWA setup check
- Unoptimized Google Index
- Unoptimized page speed
- HTML lang attribute errors
- Bing webmaster tools setup check
- Site crawlability check
- Broken internal links
- Broken external links
- Broken redirects
- No external links
- Links to redirects
- Redirect chains
- Redirect loops
- 302 redirects
- HTTPS to HTTP redirects
- 404 pages
- 4xx errors
- 500 pages
- 5xx errors
- Canonicals pointed to 4xx pages
- Canonicals pointed to 5xx pages
- External 3xx redirects
- Mixed content issues
- Broken images
- Uncompressed media
- Image redirects
- Broken CSS code
- Unoptimized CSS file sizes
On-page SEO Opportunities
- Duplicate content
- Thin content pages
- Irrelevant do-follow external links check
- Multiple title tags
- Missing title tags
- Title tags too long
- Title tags too short
- Missing H1 heading tags
- Multiple H1 heading tags
- Missing meta descriptions
- Orphaned pages
- Missing alt tags
- Site-wide keyword cannibalization check
Off-page SEO Opportunities
- Spammy backlinks check
- Broken backlinks
Keyword mapping of key money pages
Conversion rate optimization checklist with 65 points
What to expect?
Here’s are some of the results our clients have seen after implementing the suggestions from the full Shopify SEO Audit...
- 250% increase in average session duration,
- $1M in extra revenue from organic traffic,
- 15% increase in average order values,
- 65-times increase in organic traffic,
- 54% increase in conversion rates,
- 100,000 additional organic clicks.
But Benjamin, why don’t we start with blog posts and link building first?
We can always clean up all these issues later, no?
I smile every time I get that question, in fact, here’s my go-to reply that I’m incredibly proud of…
“If you were building a multi-million villa, but you knew that the foundation is old and weak, would you continue building the villa, or would you first fix up the foundation?”
The answer is obvious and is actually the same when it comes to Shopify SEO audits.
If you knew that fixing up all the issues, and implementing the quick-win opportunities would result in an instant boost in your current organic traffic, wouldn’t it make sense to prioritize that, over everything else?
Not to mention that all your future SEO efforts like new blog posts and link building would result in a higher ROI as well.
To me, it seems like a no-brainer - especially since we audit, and implement everything for you - without any input required from your end.
Click on the button below and see if you qualify for the full audit.
"GoldenWeb’s work has been amazing for us.
We already had a decent base with content and structure, but their work has positioned us to continue to make gains in very competitive areas."
"Benjamin and his team have been great to work with, have proven themselves with a ton of results.
Benjamin goes out of his way to provide value in all areas of the business as he's an operator himself."
How It Works
We use a 6-step process and analyze over 285 quick-win opportunities.
We focus on things that move the needle, making sure you get the highest return on your investment.
1. See If You Qualify
Submit a full audit request by filling out a form and sharing a few details about your brand & objectives.
2. Technical SEO Audit
We find technical SEO errors, that make it difficult for Google to "understand" the context of your store.
3. On-Page SEO Audit
We then analyze the on-page SEO and keyword mapping of your key collection & product pages.
4. Off-Page SEO Audit
Next up, we go through your off-page SEO, audit your backlink profile and come up with a suitable strategy.
After the full audit, we create a plan of action and start with the fixes & implementations of suggestions.
A boost in organic rankings and traffic is typically seen 30-45 days after Google indexes the applied changes.
Client Results & Case Studies
70% Increase In Traffic 45 Days After Shopify SEO Audit Fixes
We were approached by french pet store to audit their Shopify store and fix all technical errors. Over a 2-3 week period we completed a detailed audit and implemented all changes. These included:
- Fixing index bloat and pagination issues to increase the site's crawl budget
- Sitemap and robots.txt optimisations
- Page speed optimisation
- Site structure changes for improved silo'ing of content
- Fixes for incorrect redirects, orphaned pages and broken backlinks.
In just 45 days after the fixes were implemented, the Shopify store got a huge ranking boost in the organic keywords and search results, the traffic grew by over 70%.
I highly recommend Benjamin and his team for any SEO work. We are glad that we found a reliable technical partner and will keep working together.
20,000 More Monthly Visitors In 4 Months
ExamsPM.com sells courses and educational materials, up to the summer of 2020, their traffic sources were mainly paid advertising and organic YouTube traffic, but not much organic traffic from Google.
The goal of the project was to increase organic traffic coming from Google to generate more sales & revenue.
After running a full audit through the site, we spotted numerous technical & on-page errors, which presented direct quick-win opportunities.
In the audit, we also performed keyword research for the entire niche, as well as reverse engineered organic strategies of every single competitor.
We started by fixing all the technical challenges, and implemented all the quick-wins spotted in the full audit.
After that, we spent about 3 months focusing on content marketing & link building.
We’ve been able to lift organic traffic from the average of 200-300 clicks per day, to the current average of 1000-1500 daily clicks, resulting in a 500% organic traffic increase in just 4 months.
Not only did GoldenWeb perform a good SEO audit, he also guided me through the practical implementation, which helped grow our website traffic exponentially.
From 50 to 3,000 Daily Visitors in 3 months
A food & beverage store specializing in both B2B and B2C sales approached GoldenWeb in January 2020. At that point, all of their sales were coming from mainly cold calling, referrals, as well as Facebook ads for the B2C side of the business.
The goal of the project was to increase the store’s organic traffic to lift organic revenues & improve brand awareness.
GoldenWeb first ran an in-depth Shopify SEO Audit for the store, where we covered 285 factors.
We identified all the quick-win growth opportunities, researched the competitors & reverse engineered their strategies, and also made a content plan.
(One of the challenges was that the store hadn’t done any content marketing prior to our collaboration.)
After resolving all the technical issues, and implementing all the quick-win opportunities from the audit, we started working on content marketing.
In just 3 months, we were able to publish over 50 long form articles, as well as build dozens of high authority links to both product pages & blog articles.
This resulted in explosive growth, and today, the store is generating between 2,000 - 3,000 daily clicks, solely from organic traffic.
Best of all? We’ve only covered a small part of our content plan, so this is just the beginning.
200% Increase In Traffic 2 Months After Audit Fixes
This Shopify store in the outdoor water sports niche was stuck on 3k-5k visitors per month. Despite this low traffic the site was still doing decent revenue, but the owner knew there was much more upside. The content on the site was top-class, but the owner was totally out of his depth in terms of technical SEO. He asked us to help. Here's what we did:
- Removed over 300 tags, paginated & duplicated pages from Google's index;
- Created a SILO structure to pass link juice around consistently;
- Fixed broken backlinks, added sitemap to Robots.txt;
- Corrected on-page meta & alt tag issues;
- Improved on-page setup to capture featured snippets
Just 2 months after the Shopify SEO Audit fixes went live, the site started climbing in the organic search positions, and was up over 200% in traffic went we last checked, the revenue coming from organic search more than doubled.
GoldenWeb's work has been phenomenal and has helped us rank for more keywords, as well as generate more traffic.
Want these results for your own site?
Still not convinced?
Here are even more results...
➤ $1M in extra revenue from organic traffic
➤ 110,000 additional organic monthly clicks
➤ 6500% increase in daily organic visitors
Additional wins include...
➤ 250% increase in average session duration
➤ 15% increase in average order values
➤ 54% increase in conversion rates
Frequently Asked Questions
In order to perform the full audit, we’ll need access to your Google Analytics and Search Console of your domain.
The fee for the full audit is $1,499 USD.
Yes, we can either guide you through the implementation of suggestions from the full audit or implement everything for you, which is usually the preferred option for most of our clients.
The fee for implementations and fixing up all the issues from the full audit depends on what is discovered during the full audit. Typically the average fee that involves us fixing up everything is around $3,000 USD.
It takes between 14-16 business days on average for us to fix up and implement all of the suggestions from the full audit.
After the implementations you can expect a boost in organic rankings and traffic, this is typically seen 30-45 days after Google indexes the applied changes.
Founded in 2017, GoldenWeb is a Shopify SEO agency, focused on scaling Shopify brands using the most ROI optimized methods.
A team of SEOs and data scientists
We take a technical approach to SEO as it is the only way to get reliable and consistent results at scale.
Everything we do is trialed and proven on our personal portfolio of 6 and 7-figure websites.
"Benjamin’s one of the more knowledgeable SEO experts I’ve met,
and he specializes in helping eCommerce businesses."
- Jonathan Kennedy, HeyCarson
Work to date
Years SEO Experience
Our Clients Love Us
Founder, Dotcom Ltd.
"We had major technical errors on one of our sites. After trying everything we could, we still couldn't fix the problems. We engaged GoldenWeb, and 3 months later our site traffic has doubled and we have grabbed a number of valuable featured snippets."
MD, Wijzer over de basisschool
"We had great content and good backlinks, but our technical SEO was holding us back. Since working with GoldenWeb we are up 3x on leads and 1.5x on traffic!"